How to win viewers and influence them to keep coming back

You're a small business owner. You created a website that showcases your services, provides contact information, and of course its regularly updated via your blog. You have been posting for a few months and have recently seen an uptick in business as a result. Its a very small increase, but you want to build on …

Twenty minutes with your customers

WooCommerce is the most popular way to run a store on WordPress. Because of the nature of WordPress, we don't have a way to see how people are using WooCommerce like we could if we were hosting the software, but that's the beauty of open source. We've found the best way to learn more about …

Little corners

"You loved September Issue? I didn't know you were into fashion." I'm not. I just love hearing stories and learning about things I don't know much about. A documentary about the making of the September issue of Vogue was fascinating to me. I've watched it a half dozen times. I've always worked at tech companies and …

All together now

The WooCommerce design team is five people strong. At any given time, we have at least that many projects in development. As you may guess, this means that all designers aren't working together on a single area of WooCommerce. Instead, we each lead a product or project and meet frequently as a team to discuss, …

A Store Story: From features to flows

Fairly recently, I went through a rough time at work. I was working on a project that seemed to go on forever with no end in sight. The scope kept growing, we designed for all the edge cases, and we focused on features instead of who was going to use the product and how. I …

Should designers API?

There's plenty of discussions on the internet about whether or not designers should code, but what about API's? Hear me out. I'm going to tell you about a project I'm working on and how I went from knowing almost nothing about API's to knowing a little more than nothing and along the way, discovered how …