How to get more eyeballs.

The commoditization of eyeballs — bought and sold with every click and tap — has brought us into a new era of the internet. Its no longer a hippy haven of happiness. Its about money. And more page views (eyeballs) means more money. Get more views, get more subscribers, get more followers — and then (somehow) you can turn their eyeballs into money. But, how do you get more eyeballs?

I still don’t really know how to get website traffic

Despite having three whole months, I managed to put off finalizing this quarter’s blog post until the last minute. The topic? Pick a colleague’s post, and explain why you chose that one. Outline a plan for the post to get 1,000+ views. Imagine that you have a US $20 budget to work with. I’m far … Continue reading I still don’t really know how to get website traffic

How to grow the reach of Ashley’s post with a sticky highlight

How to grow an audience is quite literally a million dollar question. Where there is a gathered audience, there is a group one can build relationship with, talk to about a product or service, and when the right time comes - monetize. Having an audience is a valuable thing, but how does one get and … Continue reading How to grow the reach of Ashley’s post with a sticky highlight

Growing Your Blog’s Audience & Increasing Engagement

Whether you blog for fun or to add value to a business, your blog can be one of your greatest assets and one of your most valuable marketing tools. You can use it to build trust with your customers, generate leads, educate, hone your communication skills, and build brand awareness. Once you get into a … Continue reading Growing Your Blog’s Audience & Increasing Engagement

Getting more engagement, from a newbie’s perspective

The design teams at Automattic like to do periodic exercises called Empathy Challenges. The goal in these exercises is to get us thinking in our customers' shoes, to understand their contexts and challenges. This exercise in particular is about understanding how our customers might take an existing post and grow the audience with just a … Continue reading Getting more engagement, from a newbie’s perspective